Tualatin, Oregon – July 10, 2025 – In an era where donor engagement and sustainable fundraising are top priorities, HOUR-A-THON is emerging as a game-changer for collegiate athletics and academic units alike. The innovative fundraising platform has raised more than $3.3 million and added over 34,000 new donors across 75+ intercollegiate athletics programs during the 2024–25 academic year, fundamentally redefining how institutions mobilize communities and unlock untapped revenue.
Revolutionary Approach to Donor Acquisition
What sets HOUR-A-THON apart is its laser focus on new donor acquisition. By shifting the burden of initial outreach and conversion away from internal University development teams, the platform enables schools to allocate more resources to relationship building and long-term stewardship, key components of future philanthropic success.
“Our collegiate partners aren’t just raising money; they’re building sustainable donor pipelines,” said Mike Waddell, Vice President for Collegiate Development with HOUR-A-THON. “We make it easy to connect with previously unreached supporters in a high-energy, time-limited format that drives action.”
Proven Success Beyond Athletics
While HOUR-A-THON began in athletics, its impact has quickly spread across campuses nationwide. At West Virginia Tech, the School of Nursing exemplified this expansion by raising over $10,000 in a single hour while welcoming 190 first-time donors in September 2024.
From alum engagement initiatives to club sports and academic departments, educational institutions are recognizing HOUR-A-THON as a scalable solution that delivers both immediate results and long-term value to their development programs.
Projecting Exponential Growth for 2025–26
As momentum builds entering the new academic year, HOUR-A-THON projects exponential growth in 2025–26, with expectations of partnering with the first $1,000,000 conference as more schools adopt the platform to meet the rising demands for fundraising.
“In today’s rapidly evolving landscape of college fundraising, we’re more than a platform—we’re a partner in progress,” shares Waddell. “Our goal is to help every school not just meet but exceed its development goals.”
About HOUR-A-THON
HOUR-A-THON is a high-impact fundraising platform designed for collegiate athletic departments, academic units, and university foundations. With a proven focus on new donor engagement, HOUR-A-THON helps institutions maximize untapped revenue while giving development teams more time to build lasting relationships with donors. For more information, visit www.hour-a-thon.com.
CONTACT: Mike Waddell, Vice President, Collegiate Development, mobile 804-467-2079, mwaddell@HOURATHON.com
For fundraising inquiries, please visit https://www.hour-a-thon.com/raise-funds-now/
Media ContactCompany Name: Hour-A-ThonContact Person: Mike WaddellEmail: Send EmailPhone: (800) 484-0423Address:10830 SW Tualatin Sherwood Road Suite 100City: TualatinState: OR 97062Country: United StatesWebsite: https://www.hour-a-thon.com
